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Logo and brand identity in Kemalpasa
A mark that works on the facade, on the vehicle and on a business card without shifting colour or proportion.
Most identity problems we are asked to fix started the same way. The logo was designed by one supplier, the sign made by another and the website built by a third. Each rebuilt the mark from a screenshot, and three slightly different versions ended up in public.
Designing the logo in the same place that will later put it on a facade and a vehicle removes that problem at the source. The file that goes to production is the original, not a copy of a copy.
What makes a logo work on signage as well as on screen?
Two things. It has to survive being reduced to one colour, because a channel letter or an engraved sign has no gradients to work with. And it has to stay readable at the distance the sign will be read from, which usually means fewer details than a screen logo can carry. We test both before the design is approved.
Do we own the logo files?
Yes. You receive the source files along with the exports, and the mark is yours. You are not tied to us to use it later.
Can you refresh an existing logo rather than start over?
Often that is the better route, especially for a business people already recognise. Redrawing it cleanly, fixing the proportions and producing proper files keeps the recognition you have already earned.
Send us a message on WhatsApp and tell us what you do. We will come back with what we would build and what it costs.
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